Passionate about streamlining design

Throughout my career I have helped from startups to large organizations create their products, services, and digital identities, all with a business and user-centric approach.

Lately, I bring my knowledge and experience into diverse, multinational UX teams so we can all shine and contribute.
Thing I do well

Skills (01)

UX/UI Design
Product Design
Design Systems
Information Architecture
User Research
Behavioral Design
Strategic Thinking
Web Design
Accessibility
Communication & Collaboration
Illustration

Reliability (02)

With a solid background of over 20 years of user experience design, I am a versatile, grounded, analytical, open-minded, reliable, creative, and practical designer.

Overall vision (03)

I have a depth of knowledge in Usability and Visual Design, and a generalist
V-shaped profile with extensive knowledge in all areas of UX. This allows me to keep an integrated global vision that takes into account user experience, business needs, and technological constraints.

I enjoy working both leading the UX design myself, as well as being part of a UX team, where we all can benefit from each other’s know-how.

Training (04)

Always fond of user experience and design, I believe in lifelong learning and have a solid academic background in Digital Design, Technology, and Business.
I am also a critical thinker who is always eager to learn and contribute.
#watercolor #Venice
One illustration from my New York School series
That's me!
#watercolor #Gijón
Signing my comic book at the Madrid Comic Con

Creativity shapes my work and passions 🙂

#oil #painting
#watercolor #village
My photo for the cover of March magazine
One of my comic book panels
#holidays

I help from startups to large organizations create their products and services with a business and
user-centric approach.

Education

Program for Management Development PMD

IESE

Digital Design Higher degreee

UOC

Computers Higher degreee

UPSAM

Experiences

2015-2025

Product Design

2011-2020

UX Lead

2001-2010

UX/UI Design